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Facebook Deals – Driving Human Traffic & Face-to-face Transactions

As of today you can now subscribe to Facebook Deals – Don’t get too excited, Facebook Deals is only launching in the USA in Atlanta, Austin, Dallas, San Diego and San Francisco at this stage. Is Facebook Deals Another Group Buying Site? Initially, when I heard “Facebook Deals” I instantly thought it would be the end of Daily Deal sites. But apparently not. The Facebook product is actually slightly different. Sites...

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ASOS To Launch A Fully Stocked Scommerce Store on Facebook

ASOS, one of the UK’s online leading retailers, has confirmed they are launching a fully transactional store within Facebook by the end of January. James Hart, the ASOS ecommerce director, said: “We have millions of visits and millions of pounds coming from Facebook to ASOS. At the moment the Facebook shop doesn’t have real targets as such but in theory fewer clicks and barriers to purchase should mean greater conversions....

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