The latest usability update to Facebook is centred around its most popular component – user photographs. Over the next few days you will notice photos along with their comments & likes displayed within a Lightbox. Update: If you hate the new stupid theater way of looking at FB pics, remove “&theater” from the end of the URL whenever you’re looking at pictures. Share this if you found it useful – Thanks...
Read MoreNAB’s Valentines Breakup – A Strategy That Goes All Out
The Bank-banter escalates & “stealing” customers is now in fashion. NAB announces it’s relationship break-up from the major Australian Banks on Valentine’s day using variety of media types. Is this the most daring campaign of 2011? Well, I certainly like it. Before we go any further, here’s their Breakup Video: No doubt NAB have spent a while planning this break-up / campaign, & from a non-Australian...
Read MoreFacebook To Remove “Like” From Externally Linked Ads!
A little birdy, who will remain unnamed, tells me that from Oct 1 2010 all Facebook ads leading users away from the Facebook platform (e.g. – to external websites) will not be able to use “like” functionality on their adverts. Only ads leading to Facebook pages can use the “like” feature moving forward. So, does that mean a higher CPC for Facebook PPC marketers? I think so. Facebook uses a quality score type system,...
Read MoreiPhone 4 FaceTime TV Ad Is Awesome!
iPhone 4 Facetalk TV Advert – My thoughts… I like this ad, its powerful, grabs your attention and definitely puts a “touching” aspect to it. I’m not a fan of apples, never have been… But kudos to Apple with this ad, it’s great. I love how they kindly remind us that technological advances provide accessibility solutions in worlds most of us can not even begin to imagine to exist in. Ultimately, Apple...
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